Landlord Partnerships

Partner with the flexible space provider that has spent the past decade perfecting its model.

A proven partnership to activate your asset

The Future is Flexible

As Boston’s original coworking operator, with 20+ locations throughout Greater Boston and 2,000 members regionally, Workbar has a long history of partnering with landlords to realize the benefits of providing a high quality flexible solution in their portfolio. No one knows today’s occupiers’ needs better than Workbar.

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An established model that delivers value to your portfolio

Evolving tenant demands have a direct impact on your financial performance and positioning.

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Mobility across
an entire region

With Workbar, your asset gets more than just a static workspace. Our hub and spoke model delivers a built-in mobile network of members from day one that will increase demand, foot traffic to surrounding businesses, and $/PSF. Pre pandemic, 12% of our membership base used a non-home location on a daily basis.

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Highly
contextual

Our model is not one size fits all. Landlords have the option of either a Workbar branded location or a unique, white label Powered By Workbar brand that can be deployed across an entire portfolio.

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Unparalleled Marketing Machine

Workbar is the only operator in the market that bridges the gap between modern tenants and traditional buildings. Our longevity in the industry has enabled us to build a marketing infrastructure that generates leads ranging from single memberships to companies looking to accommodate 100+ employees. We take our customer acquisition strategy as seriously as our coffee and will bring a built-in pipeline of tenants on day one.

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Proven
Layout

Our floor plan is adaptable from 4,000 SqFt and up. It’s built for a generation that values inclusiveness, including minimal doors and walls and is customized to the needs of each building with branding, amenities and space configurations

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Proprietary
Technology
Platform

From the landlord perspective, our centralized technology platform provides real time tenant data and financial reporting.

From the tenant perspective, our centralized technology platform connects locations, cultivates community and grants members access to features like density counts, scheduling systems, programming and perks.

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Leader in
Workplace
Wellness

Partner with the operator that has a reputation for being best in class for workplace wellness. Workbar was the first coworking space in the world to achieve WELL Certification from the IWBI back in 2017. The health and wellness of our members has been a core value that has driven the fundamental design of our spaces for over a decade.

Capture the upside and mitigate the downside
with Workbar

How it works

The Workbar model is perfectly positioned for the post pandemic world as companies more rapidly adopt membership-based office services. Similar to the hotel model, as an Owner, partnering with Workbar will allow you to move beyond the traditional fixed rent model, avoid default in a downturn and capture cash flow based on rigorous performance standards.

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Landlord covers:

  • Capital expenses
  • Tenant improvements
  • Building and operating expenses
  • Management fee to Workbar for delivery of services

Workbar delivers:

  • Managed Community Manager
  • Managed Marketing and Sales Programs
  • Integrated proprietary technology
  • Location reciprocity for mobility and flexibility across an entire region
  • Minimum performance guarantee with termination clause
  • Financial transparency
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Success across all asset types

As an owner, you are looking for the best route to activate and future proof your asset. Workbar has a proven record of driving value in a variety of asset classes, building qualities and lifecycle stages.

  • Commercial
  • Flexible space will take a different form than it has in the past but will continue to grow as corporations and investors alike respond to the increasing demand for flexibility. Tap into flexible workspace growth with Workbar’s proven model.
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  • Retail
  • Workbar has a proven record reinventing suburban retail space through an innovative industry partnership with Staples. A membership-based office services model with Workbar creates a purposeful space that connects consumers to a local ecosystem.
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  • Residential  
  • As new talent clusters arise, owners will need to future proof their assets and solve for the needs of remote workers. Deliver regional access to a network of spaces through a Workbar partnership. 
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Successful Partnership Profile:
Workbar Branded Experience

Workbar Arlington is a 10,000 SqFt turn-of-the century mill building with a thriving community of entrepreneurs and small businesses.

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Workbar partnered closely with the building owner to create a Workbar branded experience that maintains the historical relevance of the asset.

  • Nearly doubled the return compared to a traditional lease
  • Increased bottom line revenue for partner
  • Healthy, stable, predictable margin

Successful Partnership Profile:
Workbar WHITE LABEL Experience

Norwood Space Center Powered by Workbar is a mixed-use redevelopment project with existing tenants that include artists, photographers, engineers, consultants, an event space and a brewery.

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Workbar partnered closely with the building owner to develop a white labeled, highly contextual experience within our minimum physical standards, Powered by Workbar, allowing the historical charm of the building to be on display.
  • With strong performance, quadrupled space from 6,000 to 24,000 SqFt in July 2020
  • Customized floorplan to the needs of each building
  • Developed unique membership type to maintain and transition existing tenants into the Workbar platform

The future is flexible

In a post COVID world, the future of work will be a hybrid of flexible work with companies offering a central HQ as a hub for employees, with satellites connected to it by spokes. Join Workbar as we shape the future of work by enabling businesses and remote workers to achieve more.

67% of employees desire a balance of office and remote as their preferred workstyle.

Source: CBRE Workforce Sentiment Survey, 2020

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